So you’ve decided to take the plunge and set up shop on Shopify. But now you’re faced with a big decision: which route should you take when it comes to your Shopify theme?

There are three main options when it comes to Shopify themes: using a Shopify-provided theme, opting for a customised theme, or going for a bespoke Shopify build. So which is the right choice for you and your business?

Shopify-provided themes

Shopify provides a wide range of both free and paid themes, so you’re sure to find one that suits your business. The main advantage of using a Shopify-provided theme is that they’re quick and easy to set up, and you don’t need any coding knowledge to get started.

However, because Shopify themes are designed to be used by a wide range of businesses, they may not be completely optimised for your specific needs. And if you want to make any significant changes or customisations to your theme, you’ll need to hire a developer to do it for you.

Pros:
+ You can get started quickly and easily.
+ Themes are relatively inexpensive.
+ You can find a theme that matches your brand identity.

Cons:
– Themes are not completely customisable. You’ll be limited to the options that are available in the theme.
– You may need to hire a developer to make some customisations.

Customised themes

If you’re looking for a bit more control over the design and functionality of your shop, then a customised theme could be the way to go. Customised themes are essentially pre-built themes that you can then tweak and customise to better suit your business.

The main advantage of using a customised theme is that you can get a really unique look for your shop without needing to start from scratch. And because they’re built on top of existing themes, they’re usually much easier to customise than Shopify-provided themes.

However, customised themes can still be quite limited in terms of what you can change, and you may need to hire a developer to make more significant changes.

Pros:
+ You can get started quickly and easily.
+ Customised themes give you more control over the look and feel of your store.
+ You can find a theme that matches your brand identity.

Cons:
– Customised themes can be more expensive than standard themes.
– You may need to hire a developer to make some customisations.

Bespoke Shopify builds

If you’re after complete control over the design and functionality of your shop, then a bespoke Shopify build is the way to go. With a bespoke build, you’re starting from scratch, so you can create a completely customised shop that’s perfect for your business.

The main advantage of going for a bespoke build is that you can have complete control over every aspect of your shop. However, it’s important to note that a bespoke build will usually be more expensive and time-consuming than either a Shopify-provided theme or a customised theme.

Pros:
+ You can have complete control over the look and feel of your store.
+ You can create a completely unique shopping experience for your customers.
+ No one else will have a store like yours.

Cons:
– Bespoke builds can be more expensive than other options.
– You’ll need to hire a Shopify Expert to build your store.

So which option is right for you?

The choice of which route to take with your Shopify theme depends on a few factors, including your budget, your technical expertise, and your design preferences.

If you’re on a tight budget and you’re not too fussed about having a completely customised shop, then a Shopify-provided theme could be the way to go.

If you’re looking for a bit more control over the design of your shop, but you don’t want to spend too much money, then a customised theme could be a good option.

And if you’re after complete control over the design and functionality of your shop, and you’re willing to invest the time and money into making it happen, then a bespoke Shopify build could be the right choice for you.